Positioning Scotland's Energy Corridor

Energetica / Invest Aberdeen

Brand Development. Web - UX/UI/Development/CMS. Environmental Graphics. Advertising. Corp. Corporate Merch. Presentation Material. Event Material. Marketing Material. 
Energetica is a world class development corridor between Aberdeen and Peterhead in the north-east of Scotland.

We were first approached by Aberdeen City Council and Scottish Enterprise to redevelop the Energetica website. After building a strong working relationship, we developed the brand further with bold marketing materials, community events, advertising campaigns, engaging events presence and signposted the area with installations at Ellon and Peterhead.

Imajica then continued to partner Aberdeen City Council and Scottish Enterprise as the project transitioned its focus under the Invest Aberdeen banner. Imajica then developed the online presence for Invest Aberdeen, which highlights Aberdeen’s investment portfolio spanning dozens of major projects that will come to fruition between now and 2030.

The 10 year Energetica project showcased the north-east of Scotland as a unique investment and growth opportunity globally. This brought over £1.5billion of investment to the corridor during, with over £1.3billion of further projects still in the planning and funding stages.